Managing Multiple Instagram Accounts with Taylor Morrison

If you’re anything like me, you have tons of ideas all the time. You’re probably running a business or have a side project (or two) that you manage. And if you’re anything like me, you want to do #allthethings. I’m excited to talk to today’s guest because she is doing it all. She essentially has three separate brands that she run on Instagram. Being that I run 4 Instagram accounts myself (not even counting client accounts) I was interested to chat with Taylor Morrison about how she does it all.

In this episode, we talk about:

  • How to juggling multiple Instagram accounts
  • The importance of creating content you love
  • The power of adding value on Instagram (vs selling all the time)
  • Why you should work on connecting with people and how that will change your business


I’ve chosen to spend time on Instagram because that’s where I’m most comfortable. – Taylor Morrison

Am I providing enough value or am I just selling something right now? Because I want to be doing the value piece. – Taylor Morrison

Something that has been helpful is making sure that I’m following the hashtags… I’m finding that I’m getting more followers and connecting with people who could long term be aligned with the brand. – Taylor Morrison


Taylor Morrison’s Bio

Taylor Morrison is a quasi-creative, communicator, and change agent who is all too familiar with the stress that comes with trying to do it all. She leads employee engagement at a telematics startup by day, a brand strategy firm by night, advocates for water and sanitation health in her spare time, and writes every moment in between.’


Connect with Taylor

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See you next week!

Check out this episode!

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